A great leader always has lessons to share. After over 20 years of experience in the industry, VP of Engagement, Claudia Pertierra, has learned many valuable lessons along the way. Joining TEAM in 2014, Claudia has led by example developing brand-defining work, innovative experiential programs, and mentoring others in their career development.
Now she shares her top five learnings that have helped her shape her own leadership style. Check out the post on our Instagram here.
Experiential marketing is changing fast—with AI and immersive tech reshaping how brands connect in real time. From arcade-style activations to instant content sorting, see how TEAM’s production crew is pushing events forward.
TEAM lands on Event Marketer’s 2025 It List—our sixth time being named one of the top 100 experiential agencies in the country. From bold creative to flawless execution, it’s a testament to the impact we’re making across the brand experience space.
Cannes 2025 wasn't about who shouted the loudest—it was about who felt the realest. The biggest winners? Brands that ditched polish for presence, traded spectacle for intimacy, and showed up with soul, strangeness, and sport-fueled strategy.