
TEAM came together with Bacardi USA and the FIU Chaplin School of Hospitality & Tourism Management to bring you Future Proof. A collaborative learning platform built by renowned bartenders, Future Proof was created to provide all the foundational knowledge and techniques necessary to excel as a hospitality professional anywhere in the world.
From bar history to bar future, this immersive experience takes students from the screen to the classroom, where they learn from the best and discover what it takes to get their careers started behind the bar.
Learn more about the Future Proof community here.

In honor of Women’s History Month, TEAM and our employee resource group WIN (Women’s Initiative Network) are proud to recognize three outstanding women who are driving meaningful impact across the organization

Sport Beach is brought to life by a collective of “corporate athletes” who turn strategy into culture through seamless execution, cross-agency collaboration, and relentless, behind-the-scenes precision.

CES 2026 marked a shift from flashy demos to technology that quietly enhances real life, with personal AI, advanced wearables, and purpose-built robotics embedding themselves into everyday experiences. For brands, the opportunity ahead is designing human-first, adaptive experiences that build ongoing relationships instead of one-off moments.